Blog commenting isn’t a new concept. One of the finest ways you can build the relationship with bloggers in your niche is by commenting itself.
Commenting isn’t that easy though. Blog admins figure out if a comment is promotional in the first glance. Thereby, your comment needs to be informative or spark the interest of the admin (or the moderator).
Why bother to Comment?
I have no count how many times I’ve explained the importance of blog commenting and to how many people.
There are reasons why I adore blog commenting.
- Connecting with the admin. Your comments (most of the time) go straight to the blog’s dashboard. If you have suggestions or requests, comments help you reach out to the admin.
- Exposure. From starting a connection with the blogger to getting paid writing gigs, I’ve received multiple benefits for commenting on meaningful things on other people’s blogs.
- SEO Benefit. This is a very prime reason people actually bother to comment on other people’s blog. Now, Link building is among the three backbones of ranking high in search results. Commenting on relevant blogs mostly gives your no-follow backlink back to your blog, but it does pass benefit (as little as it may be, but it does).
How do I use blog commenting?
When I started blogging, I knew no bloggers. To take my game up one notch, I had to start building my network. I had to make relationships with people who’re in the same field.
Since I had no godfather, I started commenting on other people’s blog.
Some of these people started replying. Most of them, I found on Facebook and since they already knew my name, they added me instantly.
Fast forward 3 years, I have tons of bloggers in my profile. I go to conferences, and I am very active in blogging related groups as well.
In the initial times, blogging helped me get up the ground and make connections. It has also given me a lot of paid writing gigs over the time. Not to mention that blog commenting is *ALWAYS* in my link building strategy.
How to Comment on Blogs: Some Tips
I’ll not beat around the bush.
Comment on other’s blogs what you’d like to see in your blog’s comment moderation dashboard.
1. Address the blogger
Most of the letters and emails, start in a common way. Same goes for comments.
Start your comment right by addressing the writer of that article like “Hi, Hey, Hello” along with their name, like, Hey Neil, Hi Darren, Hello Zack and so on.
Doing this adds a touch a little personal touch to the comment. It adds a bit more emotion to the comment. It makes the sound “less robot” or less hurried and more gentle.
When I see comments, I know on which people spent time on, and one they didn’t bother to spend time on. Comments like thank you and nice article land right up in trash directly.
No matter how many guides people mention, people drop a comment that has nothing to do with the article but will talk about random shit (which has nothing to do with the post).
If I wrote a blog post about WordPress themes and I get a generic comment, I know you’re copy-pasting that shit to 10 other blogs and I’ll do a simple google reverse that’ll prove it true instantly.
Nope, comment denied.
Blog owners look for the comment that they feel people spent time writing. A good way to do this is by reading the article and write something from the article.
You can add more value, or ask questions or something similar, it just has to be related to the article.
3. Unique Touch
What differences have you got to say about the article?
What more and unique thing can your contribute and add to the blog post?
Blog commenting isn’t taking the link juice from that page, it’s about adding value to that page. If you have a story/experience to share about the topic that blog post is discussing, then share it.
For example, consider this article. It’s about blog commenting. Now, if someone drops a comment sharing how they got a writing gig worth $100 from a blog comment they made somewhere, I’d sure to publish the comment. I might even highlight it.
That’s because admins are big suckers for good comments. Comments are the link between them and their audience.
4. Skim the Article
If you’re trying to do 50 comments in 2 hours, it would be really hard to read long blog posts and then write a comment.
I usually read the blog post because being an author, I read very fast, but that isn’t the case with everyone.
Skim the article, and most of the times, you’ll find a piece of text that grabs your attention, go through that paragraph and write whatever relevant comes in your head.
I recommending publishing 400 word long comments on some high authority sites that helped me in multiple ways shortly after the admin approved the comments.
5. Avoid Generic comments
If only I could show my commend dashboard, you’d know I have tons and tons of generic comments that I have pending.
Some people drop a thank you for an article in the comment.
Some people take it to next height and leave “thanks”.
And the list of generic shit like this goes on. I’ve got so strict for filtering out such comments that I’ve added filters that make such comments go straight to spam without even me having to check them or review them.
Bloggers know that you didn’t add any value or effort in writing such a comment and thereby it is likely to end up in the trash.
A lot of the times, I don’t read the whole content.
I’ll skip to the conclusion.
Because bloggers often ask a question there.
You can simply answer it in the comments! Win-Win for both of you.
Always read the last paragraph to read the blogger’s takeaway or conclusion. Bloggers sometimes ask for comment on a specific topic or put up a sort of question that they want their audience to answer.
Blog commenting is a very easy and yet effective method to build both links and relationships. I’ve got in touch with countless influencers by simply leaving a comment on their blog.
I sometimes even leave a comment which is 400-500 comments long. I once left a 600-word comment on a 400-word article.
If you are a new blogger, I understand how bad it feels to acknowledge that no one comments on your blog.
Let’s do one thing, leave your blog’s URL in the comments and I’ll visit your blogs, read your article, and leave a comment.